Clients often discuss with me their commercial or personal disputes and add with a relish “I am going to sue them for all the bad stuff they’ve done, and teach them a lesson.” Sometimes, they add the kicker, “It’s not…
Author: Stephen Ganis
Solutions-based approach to wide array of legal and business matters, including business operations, expansion, transactions, financings, disputes, new ventures and regulatory compliance. Practiced in prominent New York City law firms and served as general counsel to a CT-based national investment firm prior to opening solo practice in 1992.
Customer Acquisition Costs Soar
Customer acquisition cost (CAC) is an important business metric used to evaluate the cost of acquiring a new customer. Facebook digital advertising algorithms have in the past dominated the digital advertising space, and provided a cost-effective way to pinpoint a…
